• Strategic Planner

    Requisition ID
    2017-4505
    # of Openings
    1
    Job Locations
    US-FL-Miami
    Category
    Strategy and Planning
  • Overview

    Planners are born thinkers. Your favorite pose is a sculpture by Rodin. Think about that. You analyze, research, digest, analyze again and come to a conclusion. You give brands personalities and craft killer strategies that lead to creative breakthroughs. Wow, you already sound like one of us. Bravos understand through discipline, compel through imagination and deliver with precision. You think that’s you? Then let’s plan on getting together and talking some more.

    Responsibilities


    • 3-6 years of experience as a planner in an agency environment, preferably a general market agency

    • Experience in working on primary research projects as well as hands-on mining of secondary data sources such as Experian Simmons, Comscore, Google Analytics, Facebook Insights and listening platforms.

    • Experience developing business and brand plans with a Creative Planning skew (primary qualification)

    • Experience working on digital and social strategies/plans in collaboration with media (secondary qualification)

    • Media & Entertainment category experience 

    • Other relevant differentiators: B2B and B2C experience, avid soccer/sports fan, Spanish language.

    • Ability to work independently

    • Knows how to effectively collaborate across departments and discipline

    • Is a “modern day thinker and marketer”

    • Caribbean Experience a plus

    Qualifications

    What else you can expect:


    We’ve got a competitive benefits and compensation package, with vacation time that grows as you grow with us. We’re a global boutique, and as such, we have access to global discounts, perks, and offers.


    Who We Are:


    Bravo is a full-service Hispanic marketing and advertising agency. For over 36 years Bravo has helped clients capitalize on the growing US Hispanic and Multicultural opportunity in America.We bring together a special blend of people, capabilities and resources to serve clients in an integrated and effective manner with solutions that span the consumer’s entire purchase decision journey across brand, digital, and retail channels. Over 160 marketing professionals from 22 countries that are proven, multicultural and multi-disciplined. Bravo is headquartered in Miami, Florida with presence in New York, Costa Mesa and San Francisco. The company’s client roster includes beIN SPORTS, Campbell’s, Chevron, Coca-Cola, Mazda, Miller Coors, Pfizer, Purina, Techo, Wendy's. To read more about Bravo, visit http://www.bebravo.com.


    Y&R is one of the leading global marketing communications companies.  It is made up of the iconic Y&R Advertising agency and VML, one of the most highly regarded and fastest-growing digital agencies in the world. Y&R also includes specialized companies in every region, such as Bravo, SicolaMartin, to name just a few, as well as global marketing practices like Tech.YR and Y&R Sports Group.Y&R’s founder, Raymond Rubicam, believed that the company’s mission was to Resist the Usual on behalf of our clients.  Today, that is kept alive by melding top-flight creativity with innovation to create new consumer experiences.Y&R is a member of WPP, the world’s largest communications services group.


    We embrace diversity at Y&R. In fact, we celebrate it. We have different backgrounds. Passports. Genders. Orientations. Beliefs. We have different skills, ambitions and talents. We’re fresh out of school and we have years of experience. We’ve come back from serving our country. We’re returning after starting our families.We are inclusive. Full stop. Diversity enriches our culture, enhances our worldview and makes us better partners to our clients and better citizens of the world. Our differences add up to a stronger whole, because it takes all kinds of people to build all kinds of brands. We are Y&R. And we Resist the Usual. Y&R is an equal opportunity and affirmative action employer. Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.

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